Tag Archives: best sign company

Is Signage More Effective Than Television for Informing Customers About Product Benefits?

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Assessing where and how to spend your advertising dollars is one of the most difficult dilemmas business owners face. First, you must decide how much to spend on advertising. With profit margins often razor thin, especially for new businesses (when …


Does Sign Quality Help (or Hinder) Drawing in Customers?

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For most people, signs are purely functional. Utilitarian, perfunctory, and to the point, sings are perceived by some to merely convey the information written on them in text, and nothing else. For exit and washroom signs, maybe you can see …